Why Most FMCG Companies Fail at AI (And What to Do Instead)
The gap between AI ambition and AI impact in FMCG is widening. Here's what the industry gets wrong.
Read articleEnterprise Value Architects
Optima maps where value is trapped across five levers, then unlocks it through diagnostic-led builds. Assessment is fixed-fee. Implementation is paid on outcomes.
efficiency . capacity . demand . resilience . AI
Success fee only Diagnostic to deployment
Choose your path
Find where enterprise value is trapped in your operation. Rebuild the drivers that compound margin.
See the operator pathFind where value is leaking across category, format, and supply. Get it back on the shelf and into the P&L.
See the retail pathQuantify the operational upside before you sign. Turn thesis into EBITDA after close.
See the investor pathThe Instrument
Operating Model. Team Capability. Data & Technology Readiness. A structured diagnostic that scores every corner of the business against a single standard, so leadership is reading the same picture before a single line of AI is deployed.
The same instrument tells your CEO where to invest, your COO where to fix, your CIO where to build, and your board why to believe it. Seven maturity dimensions: Governance · Processes · Data · Technology & AI · People & Skills · Measurement & Insight · Collaboration.
The Optima Suite
Five diagnostic frameworks. Every AI engagement starts with the one that maps to your biggest source of margin at risk.
Finds where friction between teams is costing speed, capacity, and margin.
Tells you whether your data, people, and governance are ready for AI. Or not.
Scores manufacturing maturity so you can see the hidden capacity.
Measures how well you sense, forecast, and respond to demand shifts.
Tests supply chain resilience across planning, agility, and risk.
Why Optisys
We diagnose the friction, prioritize the AI use cases with the fastest payback, and build them under a success fee. If it doesn't move a number that matters, you don't pay us.
Illustrative ranges. Your numbers are quantified during the diagnostic.
Why Optisys
The Optima suite isn't adapted from a generic model. Every question, every maturity scale, every scoring weight was designed for FMCG and retail from the ground up. 17 years of building and running real facilities went into the methodology.
No retainers, no day rates. Our fee is tied to the value we help you capture. If the diagnostic doesn't lead to measurable improvement, we don't earn.
We've designed food manufacturing facilities from scratch, run operations, managed supply chains. We're not consultants who studied FMCG. We're operators who learned to consult.
Track Record
Conducted full commercial and operational due diligence across supply chain, manufacturing, and brand positioning. Analysis contributed directly to a $12.25M investment decision. Engagement completed in 6 weeks.
Discuss Your TransactionFor Investors
Optisys quantifies the AI-driven margin available in a target, and what it will cost operationally to unlock it. Diligence pre-signing. Value creation post-close.
Insights
The gap between AI ambition and AI impact in FMCG is widening. Here's what the industry gets wrong.
Read articleMost FMCG factories operate well below their potential. The answer isn't more capex. It's better diagnostics.
Read articleFinancial models don't capture operational risk. Here's what to look for before signing.
Read articleA 30-minute readiness call. We tell you what's ready, what's not, and where the first paid-back AI use case sits.
Book a 30-min Readiness Call